Leading With Social Media
Derived from Rahaf Harfoush, Yes We Did For the naysayers ‘Leading With Social Media’ may sound like an oxymoron. In contrast Barack Obama’s Presidential campaign has set the benchmark for what can be achieved using social media. Three decisive strategies underpin the campaign’s success: sparking the desired action, rapping the right conversations and building a […]
BR Review : Yes We Did
The Book Rahaf Harfoush, Yes We Did : An Inside Look At How Social Media Built the Obama Brand, New Riders, Berkeley CA, 2009. Précis An inside look at how to mobilize change through the new digital technology, ie. Barack Obama’s campaign to become US President. Features How a mega online campaign looks from within. […]
Obama Online : Become a World Leader Using Social Media
The Book Rahaf Harfoush, Yes We Did Web and Blog : www.rahafharfoush.com Twitter : @rahafharfoush The Big Idea Social Media can be used to create real-world results. Assemble online. Act offline. Speed RAP Barack Obama’s victory in the US Presidential Election of 2008 has set the benchmark for what can be achieved using social media. […]
It’s Official: 20,000 downloads!
Book Rapper has reached a spectacular milestone – we’ve just passed 20,000 issues being downloaded! The official count of 20,390 was reached on Friday October 15, 2010. It’s official because this is what our web server statistics tell us. This includes… The period between January 2008 and August 2009 where a modest 534 issues were […]
Build Your Network 4: Business Glue-ing
PROFIT : If you’re in the business of connecting then you need to SCAN your operation for ways to make your connections stick. You’ll need to be focussed, customer-oriented, available and quick to respond to the changing landscape. Derived from : Iggy Pintado; Connection Generation Smart SMART goals are Specific, Measurable, Achievable, Relevant and Time-framed. […]
Build Your Network 3: Group Glue-ing
PROFIT : What happens when a few people glue together? They become a GROUP and the focus changes. Here’s how to keep your community on song, growing, learning and helping each other. Derived from: Iggy Pintado; Connection Generation Gather When, Where and How are we getting together as a group? Purely face to face, online […]
Build Your Network 2: Personal Glue-ing
PROFIT : Here’s the PLAN you need for glue-ing your personal connections. It’s a simple four step process to add meaning, balance and long-lasting value to your community. Derived from: Iggy Pintado; Connection Generation Personalize How can you make your connections more meaningful? Online may not be as intimate as face to face and it’s […]
Build Your Network 1: The Three Gluers
PROFIT : Now you know what type of Connector you currently are, the next question is: Who do you want to become? We start our expansive action plan with the 3R’s to enable you to connect and grow rich… Derived from: Iggy Pintado; Connection Generation REASON Why do you want to connect? For what purpose? […]
Connection Profile 5: Super Glue
Following from our Connection Profile Questionnaire, here’s 11 factors that provide a deeper explanation of our fifth profile type: Super Glue. Derived from: Iggy Pintado; Connection Generation PROFIT : Super Glue is a life designed around connecting. You can’t survive without your ‘Crackberry’, you’re highly disciplined and super-efficient. You have a large network, you know […]
Connection Profile 4: Active Glue
Following from our Connection Profile Questionnaire, here’s 11 factors that provide a deeper explanation of our fourth profile type: Active Glue. Derived from: Iggy Pintado; Connection Generation PROFIT : Active Glue is an initiator. You’re driven to connect, adopt new technology and identify new ways of being more effective. You’re consistent, practical and you need […]