How to Get Your Blogs and Writing Done
I’m a follower of Tim Grahl who writes a great blog at Out:think. His byline is “Results driven marketing for authors.” More simply, he’s out to help you sell more books! Recently he wrote a blog titled: 3 Steps to Get Your Writing Done. I’m going to share his three steps and add one more […]
Are You A Blogger or a Publisher?
Ed Dale in his email post today linked to Michelle MacPhearson’s one page website PopUpPublisher.com. On this one page website is an 80 second video and an email sign-up box. It’s an interesting model and that’s not what I wanted to talk about here. I love Michelle’s video. Well worth a look. Go check it […]
Three Ways To Find Out Almost Anything
How do you find out anything today? It used to be that I’d phone a friend. I might still do that and I think there’s three things I do before that… Mostly, I head to either Google or Wikipedia. 1 Wikipedia If it’s general background or history I head to Wikipedia. Well researched, good detail, […]
The Five Steps to a Successful Product Launch
I’m particularly interested in Product Launches at the moment because I’m creating one of my own as we speak. Without giving away too much of the detail and spoiling the surprise, it has something to do with Book Rapper. Well, it has a whole lot to do with Book Rapper… Stay tuned for more on […]
What Sells CEOs on Social Networking?
I read a great article today I wanted to share with you. It’s called ‘What Sells CEOs on Social Networking‘. It’s an interview between David Kiron, executive editor of Innovation Hubs at MIT SMR and MIT Sloan’s Andrew McAfee. In 2006, McAfee coined the termed “Enterprise 2.0” as a way of describing the impact of […]
How to Write 100 Blog Posts
A few people were somewhat surprised and amazed that I had written over 100 blog posts in the lead up to my trip to Asia. And, they wanted to know how I did it. Here’s some principles behind my work method and tips for you to write and create your next 100 blog posts. 1 […]
How to Post Content Whilst You Travel
I’ve had a few people ask me how I kept posting content whilst I was travelling through Asia for 7 weeks. They were even more interested when I told them I didn’t have regular internet access. Well, let me share a secret with you… only 1% of the content I posted was done whilst I […]
How to Educate Your Customers with Content
Derived from : John Jantsch, The Referral Engine Buy The Referral Engine on Amazon (Affiliate Link) Content is the new fuel for lead generation. Use it to educate your prospects to sample your wares; for your customers to learn how to grab the most value from your product/service and to instruct your advocates how best […]
How to Be a World Leader Using Social Media
This presentation was made to a Leadership Conference in Darwin in 2010. It was a five minute lightning talk. In this case I was limited to five minutes and 20 slides. It’s short, it’s fast and it’s based on Obama Online – a Book Rapper issue derived from Rahah Harfoush’s book Yes We Can. How […]
How to Create a Persuasive Webinar
I love the work of Chip and Dan Heath! I love their work so much I did not one, but two Book Rapper issues on their work. We rapped both of their bestselling books: Made to Stick and Switch. Made to Stick is all about designing your message so people get it – quick, easy […]