Simple Strategy sounds obvious. But, most strategy is not strategic. That’s the view of world strategy expert Richard Rumelt in his bestselling book Good Strategy,

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Value Proposition Design

The Book Value Proposition Design – How to create products and services customers want. Authors: Alex Osterwalder, Yves Pigneur, Greg Bernarda, Alan Smith and designed

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Previously we introduced the seven disruptive design principles of every new thing. And, we shared an example of how information has been added to the

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Google Translate

Today, the technology of virtual augmentation is about to kill off one big part of the need to learn a language. Virtual Augmentation means that

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There is something very simple and very powerful that unites us all. And, that is a basic desire to find meaning and purpose in our

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Google's Driverless Car

Information drives our awareness and understanding of what is happening in our world. It’s not new. Human beings have known and shared stuff ever since

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14 Marketing Trends

This is an extract from the Book Rapper issue Marketing Now-How which is derived from Seth Godin’s brilliant book Meatball Sundae. 14 Marketing Trends Fourteen

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Whilst most of us spend our days sitting at the desk slaving away at a computer, there are three significant workplace trends that suggest this

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Innovation Lessons from the World's Fastest Bike

It’s coming around to that time of year again when I stay up late to watch perhaps the most spectacular sporting events in the world:

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Seven Disruption Design Principles

Here are the seven principles from my new-old book Every New Thing… I’ve been thinking of them as design principles for new products and services.

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