Tag Archives | Viral Loop

Smart Growth: Superlinks to Everything

Derived from both… Adam L Penenberg, Viral Loop Book Website: www.viralloop.com Author’s Website: www.penenberg.com Andy Sernovitz, Word of Mouth Marketing Book Website: www.WordOfMouthBook.com Author’s Website: http://GasPedal.com Andy’s other website: www.DamnIWish.com Our Blog Posts 1 Speed RAP, The Big Idea, Your Challenge http://www.bookrapper.com/2010/05/15/smart-growth-multiply-your-customers/ 2 BR Review: Viral Loop http://www.bookrapper.com/2010/05/16/book-rapper-review-viral-loops/ 3 BR Review: Word of Mouth Marketing…

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Stacking Networks to Create Double Viral Loops

Derived from… Adam L Penenberg, Viral Loop PROFIT : Double Viral Loops occur when one network is linked, stacked or piggybacked onto another. As one grows, so does the other. The key is the partnership fit. You need to be offering something highly desirable for the other network. And, ideally something they can’t easily create…

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Two Examples of Viral Networks

Derived from… Adam L Penenberg, Viral Loop Ebay Ebay was one of the first internet networks to create it’s own ecosystem. Now, more than a million people worldwide earn their sole income as eBay sellers. Add to this the millions of buyers and the forest of other suppliers offering products, postage and packaging. As the…

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Four Qualities of Viral Networks

Derived from… Adam L Penenberg, Viral Loop PROFIT : It’s likely you’re a member of one or more viral networks. They’re clusters of people congregating together to share things they create themselves. Many, such as Facebook and Twitter, are growing at exponential rates. Here’s some clues as to what’s driving them. 1 Network Effects Cars…

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Book Rapper Review: Viral Loops

The Book Adam L Penenberg, Viral Loop: The Power of Pass-It-On, Hodder and Stoughton, London, 2009. Précis Business growth doesn’t need to be linear anymore. Instead, it can be exponential. If you want to multiply the value and quantity of your customer base in a very short period of time create viral loops, networks and…

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