7 Manifestos Inspire Being
Here’s the seventh in a nine part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. Manifestos generate new meaning. They collect attitudes, align beliefs and provide a consistent worldview. This inspires new ways of being and new actions. Five questions to ask yourself when you sit down to […]
Manifesto Score Case Study: Fail Bigger Cheaper
Our fourth Case Study using the Manifesto Score… How does a manifesto that is only three words long perform under the Manifesto Score? Manifesto: Fail Bigger Cheaper: A Three Word Manifesto. Created by: Umair Haque Source: http://blogs.hbr.org/haque/2011/03/fail_bigger_cheaper_a_three_wo.html The Manifesto Fail Bigger Cheaper Manifesto Score YES Manifestos are primal: Umair is calling it a manifesto so […]
6 Manifestos Antagonise Others
Here’s the sixth in a nine part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. Manifestos need enemies. When they appeal to everyone they lose all their power. Some will cross your line in the sand, others will stay behind it. Magnify this difference to multiply your impact. […]
5 Manifestos Define Us
Here’s the fifth in a nine part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. Manifestos create belonging. They shout ‘This is who we are!’ If this calls to you it will become your anthem, badge of honour and new identity. Three questions to ask yourself when you […]
4 Manifestos Trigger Communities
Here’s the fourth in a nine part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. Manifestos die in the dark. They’re public documents intended to rally people to your cause. This unites like-minded souls to birth new communities. Four questions to ask yourself when you sit down to […]
The Repair Manifesto
Context It used to be natural to repair things. Now we throw them out in the belief that they will be recycled. No loss, the planet wins. Not so. Recycling is often not an effective action. Some things cannot be easily recycled. It can be expensive and therefore may not get done. And, sometimes the […]
3 Manifestos Create the Future
Here’s the third in a nine part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. Manifestos are bold intentions. They don’t describe things, they declare them into existence. Take a stand, sharpen your purpose and incite the future. Four questions to ask yourself when you sit down to […]
2 Manifestos Terminate the Past
Here’s the second in a nine part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. Manifestos draw a line in the sand. They say ‘this ends here. Now!’ And a new context, a new era and a new beginning starts. Do this effectively and your results will accelerate […]
1 Manifestos Are Primal
Here’s the first in a nine-part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. In his best-selling book, Permission Marketing, Seth Godin describes it brilliantly: Everything starts with a manifesto. In other words, manifestos are primal. The words primal and primary mean ‘first’ or ‘most important’. This […]
Three Great Sources of Manifestos
Whilst searching through Google will help you find manifestos one at a time, here’s three websites that are filled to the brim with many manifestos… 1 Change This With a mission to support and spread great ideas, this site was inspired by Seth Godin and created in the summer of 2004. The site is now […]