How to Think Right Slideshow
Daniel Pink’s best selling book A Whole New Mind provides a simple and clear roadmap for building your career. He suggests that left brain skills are important and no longer enough. Instead, the world is swinging to the right. And, the right brain skills of empathy, design, symphony, play, stories and meaning are becoming increasingly […]
How to Make Money From Content Marketing
How to Make Money from Content Marketing in 28 Days by Sharing What You Already Know Creating and sharing your expertise through Content Marketing is the new way to attract your ideal customers. It’s low cost or no cost, positions you as the expert and it generates leads 24 hours a day. In this 60 […]
How Sales Has Changed
I was recently asked by Brett Jarman and Jan Terkelsen from Self Employment Mastery to be interviewed for their podcast. Listen to the podcast here. For me, this was particularly interesting for two reasons… Meeting People Firstly, I’ve had a few chats with Brett on Twitter and we’ve never met face to face prior to […]
Book Review: Power Stories
The Book Valerie Khoo Power Stories: The 8 stories you must tell to build an epic business John Wiley & Sons, Australia, 2013. PS: I bought my book last year, it was published in 2012, even though the books says 2013. Book Website PowerStoriesBook.com The Big Idea Stories connect human beings. And, therefore connect customers […]
How to Miss the Point in Only Three Words
I had a phone call today from David Austin. He’s heading up a super exciting project for starts up in Melbourne starting July 22. It’s called Smart Start City. I’m joining the program! Come along, it might just change your world! My Book Rapper Experience Anyway, our discussion lead to David referring to one of […]
What I’ve Been Reading – June
Given I write Book Rapper, a lot of people ask me, “What are you reading at the moment?” I thought I’d share my answer publicly. Here’s five books I’ve read recently… Micro Domination by Trevor Young This is a great book for any solo business person wanting to grow your personal brand. It’s filled with […]
15 Things to Tweet About
Okay, you’re sitting in front of your computer or your smartphone or tablet is in your hand. Twitter is open on your browser and… now what? What are you going to tweet about? Here’s some thoughts to get you started… 1. What am I doing? : Your challenge is not to be literal and boring. […]
The Three Biggest Reasons to Blog
As William Shakespeare might have said (if he’d been alive today), “To blog or not to blog: that is the question”. If you want an online voice for yourself, your business, or your organization, your blog is your personal newspaper, radio and TV channel rolled into one. 1 Self Expression It’s been estimated over 100 […]
What’s the Key to Having Followers?
Authentic: The Key to Having a Following Authentic: The Key To Having a Following from Geoff McDonald The Book Rob Goffee and Gareth Jones; Why should anyone be led by you – What it takes to be an authentic leader The Big Idea Most leadership research focuses on the internal qualities and traits of the […]
Does Your Website Suck?
The Book Pete Kvist Why Most Websites Suck! – How to avoid the costly mistakes and discover the latest strategies to boost profits from your website. Sugoi Marketing, Cronulla, NSW, 2013 Book Website WhyMostWebsitesSuck.com The Big Idea There’s a lot of misleading information about for creating your business website. This book points to the lies […]