9 Manifestos Command Presence
Here’s the ninth in a nine part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. Did you note the upgrade in the wording of our ninth principle? We’re changing ‘crave’ to ‘command’. It’s more potent! Thanks AnnieD! Manifestos matter. Whilst thoughts fade and speech can be silenced, manifestos […]
8 Manifestos Provoke Action
Manifesto Principle #8 On a movie set, a distinct event happens that translates the script into a movie. It’s the moment when the clapperboard strikes and the gaffer calls ‘action’. This is important for two reasons. The first is to align the sound and visuals on the film so they can be edited easily later. […]
7 Manifestos Inspire Being
Here’s the seventh in a nine part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. Manifestos generate new meaning. They collect attitudes, align beliefs and provide a consistent worldview. This inspires new ways of being and new actions. Five questions to ask yourself when you sit down to […]
Manifesto Score Case Study: Fail Bigger Cheaper
Our fourth Case Study using the Manifesto Score… How does a manifesto that is only three words long perform under the Manifesto Score? Manifesto: Fail Bigger Cheaper: A Three Word Manifesto. Created by: Umair Haque Source: http://blogs.hbr.org/haque/2011/03/fail_bigger_cheaper_a_three_wo.html The Manifesto Fail Bigger Cheaper Manifesto Score YES Manifestos are primal: Umair is calling it a manifesto so […]
6 Manifestos Antagonise Others
Here’s the sixth in a nine part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. Manifestos need enemies. When they appeal to everyone they lose all their power. Some will cross your line in the sand, others will stay behind it. Magnify this difference to multiply your impact. […]
5 Manifestos Define Us
Here’s the fifth in a nine part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. Manifestos create belonging. They shout ‘This is who we are!’ If this calls to you it will become your anthem, badge of honour and new identity. Three questions to ask yourself when you […]
4 Manifestos Trigger Communities
Here’s the fourth in a nine part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. Manifestos die in the dark. They’re public documents intended to rally people to your cause. This unites like-minded souls to birth new communities. Four questions to ask yourself when you sit down to […]
The Repair Manifesto
Context It used to be natural to repair things. Now we throw them out in the belief that they will be recycled. No loss, the planet wins. Not so. Recycling is often not an effective action. Some things cannot be easily recycled. It can be expensive and therefore may not get done. And, sometimes the […]
3 Manifestos Create the Future
Here’s the third in a nine part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. Manifestos are bold intentions. They don’t describe things, they declare them into existence. Take a stand, sharpen your purpose and incite the future. Four questions to ask yourself when you sit down to […]
2 Manifestos Terminate the Past
Here’s the second in a nine part series looking at the Manifesto Manifesto principles with a view to creating your own manifesto. Manifestos draw a line in the sand. They say ‘this ends here. Now!’ And a new context, a new era and a new beginning starts. Do this effectively and your results will accelerate […]