Power Stories Summary

The Long Tale - Power Stories

Power Stories At Book Rapper we’ve been scouring the planet for great books. In particular, things that are essential to being successful in business. And, we think stories is one of those essential business tools. Thus we’ve created: The Long Tale, How to use stories to build your brand, market with meaning & connect with […]

Susan Orlean Create Powerful Stories

Susan Orlean

Susan Orlean is a staff writer at the New Yorker, author of numerous books and author of the Skillshare course ‘Creative Non-Fiction’. In a recent interview with Mitch Joel on the Twist Image podcast (episode #434) she shares the key to creating powerful stories. The key is to be able to switch mindsets from learner […]

Stories, Legends and Communities with Andrew Melville

Andrew Melville

Our latest interview with Andrew Melville. Episode 019 of the Ideas Architect Podcast. Our Topic Andrew Melville is a master of communication. With a background as a journalist, in PR, as a radio show host, community worker and university lecturer he’s tackled communication from many angles. Add to this his empathy for and understanding of […]

Book Review: Power Stories

Power Stories by Valerie Khoo

The Book Valerie Khoo Power Stories: The 8 stories you must tell to build an epic business John Wiley & Sons, Australia, 2013. PS: I bought my book last year, it was published in 2012, even though the books says 2013. Book Website PowerStoriesBook.com The Big Idea Stories connect human beings. And, therefore connect customers […]