Fixing my Social Media Mistakes

Following up my previous post… My blog posted okay to (1) Blogger, (2) Linked In (3) Thought Leaders Central, but not to Facebook. 3 out of 4 was a good start.If anyone can tell me how to post it to Facebook I’d appreciate it. To manage my other social media conversations I scored a copy […]

My Big Social Media Mistake

I’ve been making a big mistake around Social Media. I’ve been posting a few blog entries. I’ve been doing Facebook. Started on Twitter. Added slideshows and book reviews on LinkedIn. Even said “I like it” on StumbleUpon. I’ve been playing the social media game but doing it all completely wrong. I realised what I was […]

How to Get Traffic to your Blog

Here’s our fourth slideshow RAP of We Blog: How to Create Your Own Media Channel. It’s derived from Michael A Bank’s Blogging Heroes. This RAP looks at “Blog Traffic”. With so many blogs out there, who’s going to read yours? And, how are they going to find you? We look at four traffic strategies for […]

We Blog 3: How to Make Money From Your Blog

Four ways to make money from your blog

While your blog can be a labour of love, it can also be a profit centre for your business or the centrepiece of your entire business. It all depends on the makeup and stats of your readership. Here are four strategies to consider in order to make money from your blog.  This is an excerpt […]

Join the Microblog set – Start Tweetering, I just did…

In our previous RAP, We Blog, we looked at the whole blogging thing. As part of this, in our Book Rapper Context, we outlined the path of the web: From websites to blogs and to microblogs. The easiest way to describe this progression is to say: The web just got faster! Historically, this acceleration parallels […]

It’s a Short Stack to the top if you to rock Web2.0 style

In previous RAPs, notably We Blog and Marketing Now-How, we’ve been discussing how the new Web 2.0 tools are changing the dynamics of business. In particular, the use of social media to promote and market yourself. There’s a great article on The Age website that captures this beautifully in the arena of music. The article […]

We Blog – RAP2 – The Blog Medium – Getting Great Results for Your Blog

Here’s our third slideshow RAP of We Blog: How to Create Your Own Media Channel. It’s derived from Michael A Bank’s Blogging Heroes. This RAP looks at “The Blog Medium”. The better we understand the Blog Medium, the better the more successful your blog will be. We look at six qualities of the Blog Medium: […]

We Blog – RAP1 – Why Blog? Why create your own Media Channel?

Here’s our second slideshow RAP of We Blog: How to Create Your Own Media Channel. It’s derived from Michael A Bank’s Blogging Heroes. This RAP looks at “Why Blog?” Three main reasons for blogging: Self Expression Create Your Own Media Channel Connect to our Species Have a click through, it only take 4 minutes, and […]

We Blog – How to Create Your Own Media Channel

As a media channel, a blog doesn’t follow the same rules for success as a magazine, newspaper, radio station or TV channel. Understanding the nature of the blog medium will enhance the results you produce. Here are six tips to help you create your own media channel. The following was sourced from We Blog – […]

Do Facebook Friends Count?

I love Seth. Seth Godin that is. He says smart things in simple ways. His books and writings are simple translations of what’s happening out there in web land and what it all means for your marketing efforts. Our third issue of Book Rapper “Marketing Now-How” is a marketing plan derived from Seth’s book Meatball […]