Pete Kvist – Why Most Websites Suck

Pete Kvist - Website Design

Welcome to Episode 004 of the Ideas Architect Podcast. Our Topic: Website Design In our second podcast interview we talk with Pete Kvist of Sugoi Marketing. Pete Kvist is a web developer, a master of outsourcing, engaging presenter and author of Why Most Websites Suck. In this Podcast Episode… Pete talks about websites… what makes […]

How to Generate Leads and Convert Clients

Generate Leads and Convert Clients

How to Generate Leads and Convert Clients in the next 28 Days by Sharing What You Already Know Are you still out there chasing new work or do you have clients calling you? Creating and sharing your expertise through Content Marketing is the new way to attract your ideal customers. It’s low cost or no […]

Interview with Suzanne Mercier, Liberate Leadership

Suzanne Mercier

Welcome to Episode 003 of the Ideas Architect Podcast. Our Topic… Today is the first of our interviews… We’re talking with Suzanne Mercier of Liberate Leadership. She’s a speaker, coacher, trainer and expert on Career Leadership. And in particular, she’s a pioneer and probably Australia’s leading expert on the Imposter Syndrome – a leading cause […]

The Great Business Model Mistake

Great Business Model Mistake

One of the most popular questions or concerns that I’m hearing from my coaching clients at the moment, (I work with individual experts including consultants, coaches, speakers and trainers) is around their business model… What is the best way to organize how you do what you do so that you can earn a reasonable amount […]

How to Attract Your Ideal Clients – Podcast

Ideal Client

Welcome to Episode 002 of the Ideas Architect Podcast. Our Topic… Today we’re talking about how to attract your ideal clients. It’s the audio recording of a recent webinar we did on this topic. Essentially, it’s the story of how marketing and sales has changed dramatically due to content marketing and social media. Previously, advertising […]

Welcome to the Ideas Architect Podcast

Welcome to our first ever Ideas Architect Podcast! In this Episode… In this short sharp, under 10 minute episode we outline: • What the show is about and the topics we’ll cover • The format and frequency of the show – weekly, 30-60 minutes in length, plus alternating interviews and presentations by Geoff McDonald • […]

Ideal – The Book

Ideal - Logo

Yesterday I declared that I am writing a new book. Here’s my outline for why I’m writing it, what I’m writing about and how I’m going to write it. Why The original intention behind creating Book Rapper was to write books. By reading a whole bunch of books, taking notes (the RAPs) it would be […]

The Most Powerful Tool in the World

US Declaration of Independence

Today is the 4th of July. It’s probably the most famous day on the world calendar for public declarations. Notably, in the US they celebrate it as Independence Day. This reflects the signing of the Declaration of Independence way back in 1776 where the 13 colonies said, ‘We don’t want to be part of the […]