3 Focus on What Matters

Part 3 of 27 Social Media Lessons from Barack Obama’s Presidential Campaign

Part 3 of 27 Social Media Lessons from Barack Obama's Presidential CampaignObama’s campaign was very clear on what was important.

The entire campaign was based upon the clear goal to have people vote for Obama as US President. This mandate could be spoken in a handful of words. And, all features and activities of the community were geared around this objective. The clear strategy was to use the online tools to organize offline action. Too often social media is seen as separate to creating action in the real world. Obama’s campaign focussed around four critical actions : (1) join in (2) donate money (3) invite others (4) vote on election day.
Action : What’s your mandate in less than ten words?
Action : Translate your big picture vision into critical actions.

Derived from Rahaf Harfoush, Yes We Did

More Updates

Write a Personal Manifesto - Two Quick and Easy Ways

What’s the easiest way to write a personal manifesto? Is it a List, Motto, Purpose, Vision, Mission, Ideal Day, Values or Worldview manifesto? ? Today

How I wrote my Personal Manifesto in Under 10 minutes

I wrote my personal manifesto in under 10 minutes. Here’s how I did it. Ready, set, go. ? An Easy Way to Write a Personal

What is a Personal Manifesto? Empower Your Life

What is a Personal Manifesto? And how can you use one to empower you life? There are four things you need to know. If you