25 Ask Supporters Questions

Part 25 of 27 Social Media Lessons From Barack Obama’s Presidential Campaign

Obama’s Campaign discovered key information by simply asking their supporters.

27 Social Media Lessons From Barack Obama's Presidential CampaignOne of the simplest and most powerful ways to involve your supporters is to ask them a question. The ideal time to do this is when they are signing up. And, the closer this provides mutual benefit the better. When supporters signed up and were creating their MyBO Profile they were asked two key questions

  1. Why do you support BO? This was potent because it prompted individuals to share their motivation fuelling public support.
  2. Are you registered to vote? This was critical to ensure they could translate online support into the desired and ultimate offline act.

Action : Find out what motivates your supporters by asking simple questions.

Derived from Rahaf Harfoush, Yes We Did

More Updates

The Ultimate Way to Align Your Vision Mission Purpose

What’s the difference between vision mission and purpose? And most importantly, what’s the best way to align them to drive your success? Vision, mission and

The Best 11 Purpose Quotes to Inspire Your Life

Do you want some inspiration for your life? Here are 15 of the best Purpose Quotes to get you moving. These purpose quotes have been

Nine Purpose Synonyms exposed - spice up your life

Purpose synonyms are other words that have a similar meaning to purpose. And this is a great way to deepen our understanding of the meaning