How would you like to be like Apple? They are one of the most successful companies on the planet. They make beautiful things. They have an uber-loyal fan base. And, they make massive profits.
Your challenge is not to copy Apple, it’s to be the Apple of your industry. It’s to be the organisation with the high margins, stunning products and devout followers.
What You’ll Learn…
In this 60 minute online seminar, you’ll learn…
- The competitive advantage that Apple employs that you can mimic
- Why zooming in creates great products and zooming out creates great profits
- How Apple uses manifestos to unite their internal focus and inspire their external customers
- The current flaw in Apple’s positioning, why this might signal the end of their reign and how you can avoid making the same mistake.
Presented by the Ideas Architect Geoff McDonald – and creator of Book Rapper now downloaded over 75,000 times.
Thursday August 29
12:30pm to 1:30pm AEST (Melbourne, Australia)