4 Tell Your Story

Part 4 of 27 Social Media Lessons From Barack Obama's Presidential CampaignPart 4 of 27 Social Media Lessons From Barack Obama’s Presidential Campaign

Social Media is a vehicle for telling ongoing stories.

To amplify the feelings of your community constantly weave their stories with your own compelling information. Obama consistently profiled donors asking them ‘Why are you supporting BO?’ This created a constant flow of content that resonated with supporters because it was by supporters. Tell your story and tell other people’s stories.
Action : Create ways to let the people who interact with your brand tell their story.

Derived from Rahaf Harfoush, Yes We Did

More Updates

The Six Types of Business Manifestos

Are you struggling with direction and clarity in your business? Without this, it’s easy to lose sight of what truly matters and you can waste

The Four Best Ways to Write a Powerful Design Manifesto

What’s the best way to write a design manifesto? Previously, I shared four types of manifestos. But which is the best way to design a

Best Life! How to Master the Art of Intentional Living

Is the art of Intentional Living the secret to your best life? And how can you make this happen? ? We’ve all been there –