The Ultimate Content Marketing Case Study

Ellen Visits Australia US TV personality Ellen DeGeneres has just completed her whirlwind tour of Australia. Whilst no one is confirming how much she was paid, tourism groups who sponsored the trip are claiming big benefits. Source: Robert Upe, The Age “The Ellen DeGeneres show has a global audience of more than 16 million people […]

To follow or unfollow on Twitter?

Guess who’s following me on Twitter… she’s young, early 20’s, world famous, pop star… I guess you recognized her photo… Yep, it’s Britney Spears! Just when I thought I was out of it and over the hill, along comes my dream girl! I just don’t know how she could have found me on the web.May […]