Examples of Viral Loop Business Models

Derived from… Adam L Penenberg, Viral Loop Tupperware Tupperware is best known for its plastic homewares and it’s direct selling party plans. The sales consultant enrols a host to offer a party and invite guests to attend. The host earns commission on what is sold and the guests get to buy some household goodies. Then, […]

The Key To Multiplying Your Customers

Derived from… Adam L Penenberg, Viral Loop PROFIT : The key to multiplying your customers is to have positive feedback loops. It starts with someone liking you or your product and telling someone else.  Referring one-by-one is useful, however opening up a decentralized referral system has the potential to explode and go viral. Feedback loops […]