Sebastian Terry – 100 Things

Sebastian Terry - 100 Things

When are you most alive? What are the most weird and most cooky things you’ve ever done? Whilst this is one-way to look at Sebastian Terry’s book 100 Things it’s probably not the most useful frame. Let’s try this instead… What are the things that you’ve done in your life that made you feel most […]

The Three Layers of Manifestos

Previously, we’ve defined nine principles of manifestos in the Manifesto Manifesto. And, now we want to add another layer to this framework. Well, three layers to be precise. You see, the nine principles are not random. They’re connected, entwined and related to each other. The three layers are: Declaration, Belonging and Results. And to get […]

JFK’s Land a Man on the Moon Speech – 2

In our previous post we looked at John F Kennedy’s declaration that lead to man landing on the moon. Today, we want to explore the bigger context of this challenge… the deeper manifesto within the same speech. The underlying theme is freedom over tyranny. “…These are extraordinary times. And we face an extraordinary challenge. Our […]

JFK’s Land a Man on the Moon Speech – 1

On July 20, 1969, Neil Armstrong and Buzz Aldrin stepped onto the surface of the moon. This was the direct result of a public declaration made by US President John F Kennedy eight years earlier. At the time of the announcement, the US was engaged in the Cold War with the Soviet Union. Winning the […]

What is a Manifesto?

Manifesto - Intent

What is a Manifesto? If we’re going to talk about creating a manifesto the rather obvious question is: What is a manifesto? The word ‘Manifesto’ comes from the latin word ‘manifest‘ which means ‘to make visible or to reveal‘. A manifesto reveals your intent. Most dictionaries define a manifesto as: A public declaration of intent. […]