December 20, 2010

Sticky Change Example 2: Are You An Entrepreneur?

Having just released the latest Book Rapper issue Sticky Change: Make Change Happen Quickly Smoothly Easily, here’s a series of real world examples of changing behaviour.

Derived from: Chip and Dan Heath, Switch : How to Change Things When Change is Hard

In RAP8 we talked about ‘Grow your people’.
If shrinking the task makes you feel bigger.

When you shrink it AND also grew your people you magnify the impact.

Build strength, motivation and resilience by reframing what you do.
In this video from grasshopper.com they start by asking us:

Do you remember when you were a kid and you thought you could do anything?

This is a classic identity shift inferring, did you get old and forget your dreams?
Then they ask you to think of yourself as an entrepreneur…
It’s a great change in context to inspire us all to make a better world.

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