This slideshow is derived from the Book Rapper version of John Edson’s fabulous book: Design Like Apple – Seven Principles for Creating Insanely Great Products Services and Experiences.
Your challenge is to take these principles and become the Apple of your industry.
Michael Henderson describes himself as atrocious with technology. So why has an anthropologist become surprisingly good at using AI? Michael traces the answer back to something
During the last few years of Dad’s dementia, when Mum and I would visit him in the Aged Care centre, there was a consistent pattern
Most people think experience is about knowing more. But what if its greatest gift is something else entirely? In this excerpt from On Experience, corporate anthropologist