Why You Need to Create a Product
Episode 026 of the Ideas Architect Podcast Based on my previous post about ‘How Long should a podcast episode be?’ we’ve produced a shorter 17 minute episode that explores one of our previous blog posts. Our Topic: Why You Need to Create a Product We share 17 reasons as to why you need to create […]
Andrew O’Brien: How to Build a Lifestyle Business
Andrew O’Brien talks about how he went from running as a hobby to turning it into a global lifestyle business. This is episode 025 of the Ideas Architect Podcast. Our Topic: How to Build A Global Lifestyle Business Today we’re talking about how to run a global business – literally. In particular how a couple […]
Podcast: My Seven Favourites
My Podcast Listening Habits My number one piece of advice for anyone wanting to create their own podcast is to start listening to how other people are doing it. Go through the whole process of subscribing and listening and make a list of the things you admire and the things you don’t. Plan your show […]
Success Principles to Grow Your Business
Success Principles to Grow Your Business Episode 023 of the Ideas Architect Podcast. Our Topic: Success Principles This episode started out as part of my review of my business for 2013. I was looking at what worked, what didn’t and what I could do differently in 2014 to create my best year yet. As I […]
Bucket List with Trav Bell
Bucket List with The Bucket List Guy Trav Bell Welcome to Episode 022 of the Ideas Architect Podcast. Our Topic: Bucket List Today we’re talking about Bucket Lists with the world’s No1 Bucket List Expert Travis Bell. Trav has previously been involved in the personal fitness training industry. He built a suite of training centres […]
Sell Your Ideas: Six Success Principles
Sell Your Ideas: Six Success Principles for Giving Your Idea a Potent Twist Welcome to Episode 021 of the Ideas Architect Podcast. Our Topic: Sell Your Ideas Geoff McDonald shares a Book Rapper recording from one of his favorite books. In this episode Geoff takes the ideas from the brothers Chip and Dan Heath’s best […]
Marketing Partnerships with Simone Novello
Marketing Partnerships are when two organisations work together to achieve a marketing goal. Today we talk with Marketing Partnership expert Simone Novello from PartnerUp. This is Episode 20 of the Ideas Architect Podcast. Our Topic: Marketing Partnerships Why find 1000 customers when you can find 1 person who already has 1000 customers. That’s the fundamental […]
Stories, Legends and Communities with Andrew Melville
Our latest interview with Andrew Melville. Episode 019 of the Ideas Architect Podcast. Our Topic Andrew Melville is a master of communication. With a background as a journalist, in PR, as a radio show host, community worker and university lecturer he’s tackled communication from many angles. Add to this his empathy for and understanding of […]
Content Marketing Strategy: Six Ways to Make Money
Content Marketing Strategy – Six Business Models to make money from your content. Episode 018 of the Ideas Architect Podcast. Our Topic: Content Marketing Strategy Creating and sharing your expertise through Content Marketing is the new way to attract your ideal customers. It’s low cost or no cost, positions you as the expert and it […]
Marketing Plan: Manifesto Style
How to Create a Marketing Plan that Inspires You. Episode 017 of the Ideas Architect Podcast. Our Topic: Marketing Plans That Inspire We marry the idealism of a manifesto with the practicality of creating your marketing plan. In particular, we explore the nine principles of the Manifesto Manifesto with well-known examples. And, we leave you […]