How to Think Right

How to Think Right The Book

Daniel H Pink, A Whole New Mind, Allen and Unwin, Crows Nest, 2006

Speed RAP

Logical, rational left-brain thinking is necessary yet no longer enough. The right brain skills of design, story telling, emotional empathy, the big picture, playfulness and creating meaning are the keys to succes

BIG Idea

Pink uses a great ‘right brain’ metaphor that is pulled together into several simple themes. The content is a good ‘symphony’ of what is going on and includes some entertaining ‘stories’. Daniel Pink walks the talk! A quick and easy read and, if you’re in the wrong profession, it may just scare the living daylights out of you!

Your Challenge

Think right by incorporating one of the six senses or aptitudes into your business and your life every month.

More from Book Rapper

 

More Updates

Why Your Good Work is Hard to Sell

There was a period in my work when I knew I was helping people. Clients were getting real value. Conversations were meaningful. But when it came time

April 7, 2026
The Shift Nobody Talks About - When Methods Stop Working

Something has changed. You can feel it… even if you can’t quite name it yet. Work that used to feel straightforward now takes more effort. Ideas that

April 3, 2026
Your Thinking Pattern is Your Real Differentiator

You’ve probably had this experience. You’ve been doing good work for years. Clients are happy. Projects succeed. People trust you. And yet, when someone asks you

March 29, 2026