What To Do When You’ve Got Too Much To Do
This week I had too much to do. And, I didn’t get a lot of it done. It didn’t feel good. This can easily become a downward spiral. You don’t get things done, you don’t feel good. You then work later and longer and become tired as a result. Then when you become tired you […]
Three Ways to Attract More Clients
How do you attract your clients? Here’s three ways you could attract more clients… 1 Content Marketing Book Rapper issues have now been downloaded more than 48,000 times! And that’s only the ones directly downloaded from the Book Rapper website. Many more have been passed along by readers or downloaded from other sites. Plus, I […]
Who Are Your Working For?
I had an interesting experience today… I dropped my iPhone yesterday. Strangely, I could still make phone calls, I just couldn’t see half the screen. Is your delivery reasonable? Given I’d fulfilled my contract I rang to find out what my options were. I rang the company to be told it would take 5-7 business […]
What Are You Building With Your Blog?
I’m often asked, “How can you justify the time, effort and energy to blog everyday?” Here’s four ways I could respond… 1 I’m not writing a blog, I’m writing a book Generally, I’m writing about stuff that I will at some point collect into a book, ebook, online course or something similar. So… how many […]
A Big Problem for Many Authors That’s Easily Avoided
Following on from our previous post: Big Opportunities for Authors to Spread Their Message Further and Deeper, I want to point to a conceptual problem for many authors. Writing and publishing your book is like having a child. It can take at least as long to produce and then you become very proud and very […]
Big Opportunities for Authors To Spread Their Message Further and Deeper
Seth Godin is a master at saying it better than me! He has the knack for speaking in simple, easy to digest words. And, in his recent post Information Density, he nailed the whole point of Book Rapper. And, a BIG opportunity for authors. Providing Choice Seth was talking about choice for customers. How much […]
How to Interact With Your Followers, Fans and Customers
In our previous blog, I admitted that I’d been ignoring fans, follows and customers. And, just in case, you’ve been doing something similar, here’s some things I’m going to do about it that you can steal and adopt for your own purposes. Twitter When someone follows send a direct message with a thank you note, […]
Are You Ignoring Your Customers?
I realised something alarmingly obvious the other day. It shocked me, surprised me and shook me to my boots. I realised I was ignoring my friends, followers and fans. If I was running a retail store, it would be like having a potential customer enter the store and not walking up to them to ask […]
How to Be A Micro-Celebrity
At the Ideas Lunch today, our presenters were Andrew and Sue O’Brien, also known as the Couple on the Run. They presented a mini-blueprint on how to be a micro-celebrity. A micro-celebrity sits between being a legend in your own mind and being stalked by the paparazzi. Whilst you’re well known in your own niche, […]
Seven Big Ideas You Can’t Ignore in 2012
What are the big ideas that are going to have the biggest impact on you and your business in 2012? Is it social media and Google+ or Pinterest? Is it the demise of the US and the rise of BRIC? Is Julia Gillard a big idea? What about Wikileaks? What impact will this have on […]