Twit Rapper: Design Advantage

Twit Rapper was created as a spin-off from my Book Rapper book summaries. Book Rapper summaries take a leading business book and redesign it so you can read it in about 30 minutes. Twit Rapper takes these summaries and redesigns for you to read in FIVE minutes. They’re a series of 26 tweets in a animated slideshow format. And, they demonstrate how content can be formatted in multiple ways

Design Advantage

Design Thinking is the new competitive advantage. And, here we explore Roger Martin’s book The Design of Business to create new value and innovate in your business.

Buy The Design of Business on Amazon

More Updates

Staying with the work - How to build authority

If you’ve been following this channel for a while, you’ll know the work here has changed shape over time. It hasn’t been dramatic or overnight. Just

April 17, 2026
Why Your Good Work is Hard to Sell

There was a period in my work when I knew I was helping people. Clients were getting real value. Conversations were meaningful. But when it came time

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The Shift Nobody Talks About - When Methods Stop Working

Something has changed. You can feel it… even if you can’t quite name it yet. Work that used to feel straightforward now takes more effort. Ideas that

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