The Science of Persuasion

A stunning video book summary of Robert Cialdini’s classic text, Influence in under 12 minutes.

[easyazon-link asin=”006124189X” locale=”us”]Buy Influence: The Psychology of Persuasion on Amazon[/easyazon-link]

 

Mmm… got me thinking about how to do Book Rapper differently... I could draw like this with a little practice. Although I think my skill is more around creating visual models and diagrams. What do you think?

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I was so sure - Michael Henderson

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What AFL Football taught me about Experience

When I was studying in the US, after my friends went to bed on Friday nights, I would head to the TV room to watch

Ten people arrive in Arctic Finland. Before the first episode even begins, I started trying to predict who will win. I looked at their experience: military,