Eric Ries, The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses, Crown Business, New York, 2011
Rapid Book Review
The Lean Startup is a New York Times best seller that has sparked a global movement. It’s a philosophy for innovation that will help you turn your ideas into products and your products into successful businesses.
It’s easy to read and filled with practical examples that will enhance your productivity and shift your thinking.
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Who Is It For?
It’s THE bible for startups and innovators. Perfect for those in organisations. And, it’s a bold challenge to anyone in management and leadership.
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Eric Ries is an entrepreneur and author of the popular blog Startup Lessons Learned. He cofounded and served as Chief Technology Officer of IMVU, his third startup. His Lean Startup methodology has been written about in many blogs and major media outlets. He is a frequent speaker at business event, has advised numerous startups and is an entrepreneur in residence at Harvard Business School.
Book Rapper Says…
This book has tipped my thinking about business upside down. And, I’m still learning how to do this well…