Here’s six books that I like. And, it’s likely that one of these six will be RAPPED in our next Book Rapper issue. Leave your comment below as to which one appeals to you…
Plus : Succeed : How We Can Achieve Our Goals
Leadership Category : Self Leadership
Heidi Grant Halvorson : The original blog post for this book holds the Harvard Business Review record for most page views in the history of the website.
Leadership Category : Plan
Jim Stengel, former direct of market at Proctor and Gamble. This book is derived from a ten year study of over 50,000 companies. Consider it the successor to Built to Last.
Leadership Category : Engage
Chris Brogan : Highly respected blogger and author. And Google+ is a hot topic – it’s useful because it’s another social network that you employ to interact with your audience. Even more valuable because of the bonus impact this has on your Google ranking.
Leadership Category : Innovate
Peter Sims : Widely researched and filled with practical actions. It also quells the motivation issue. No need to invest big time and big money into innovation. Instead, it suggests starting small will get you better results.
Real Time Marketing : How to Engage Your Market, Connect With Customers and Create New Product that Grow Your Business
Leadership Category : Market
David Meerman Scott, best selling author of New Rules of Marketing and PR. The real-time marketing approach takes the spin out of Social Media and provide a bottom-line reason why you need to adopt it.
Leadership Category : Big Ideas
Micah L Sifry : Wikileaks represents a new era in information technology and openness in relationship.