Be more successful with your branding by learning from cults and how to build a community.
This slideshow is from the Book Rapper issue Brand Worshop and is derived from the book by Douglas Atkin: The Culting of Brands.
Brand Worship 1 The Culting Edge
Most experienced professionals eventually move from producing insight to designing the structure behind their work. Early in your career, progress comes from finished pieces. A
A lot of experienced professionals make important decisions at exactly the wrong moment. Not when they’re exhausted. Not when things are falling apart. But right after a
Most people think scale means more people. More clients. More reach. More visibility. More output. And for a while, earlier in your career, that can be true. But