Are your sales floundering? It might be that you’re selling in a way that no longer works. In this podcast episode we talk about the new way to sell using Content Marketing and Social Media.. It’s a recent interview with Stuart Harris on his Online Effectiveness show. For me, it
In this Book Rapper episode we discuss an important business book. Today we’re talking about Apple, and how to be the Apple of your industry. This is episode 034 of the Ideas Architect Podcast. Our Topic: Apple Design Our episode today is derived from the fabulous book Design Like Apple
Jason Fox is the author of The Game Changer and an expert on motivation strategy and design. This is episode 033 of the Ideas Architect Podcast. Our Topic: Jason Fox Dr Jason Fox is a speaker, author and consultant on motivation and design. He has a PhD based on learning
Create More Time Previously, I shared the results of a customer survey that we completed. It suggested that the lack of time was one of the biggest challenges for business owners. Perhaps no surprise there… I was fortunate to attend a weekend retreat a few days ago. It was called
Geoff McDonald discusses what it takes to be a world class leader based on nine of the best leadership books ever written. This is episode 032 of the Ideas Architect Podcast. Our Topic: World Class Leader How effective are you as a leader? There are two distinct parts to this
Professional Speaker A couple of days ago I hinted at making a change in my career direction. One aspect I want to do more of is presenting from stage and earning money as a professional speaker. I have done my share of public speaking and I’ve never deliberately pursued presentations
Review Your Work Do you ever stop and review how far you’ve come? Recently, I’ve updated a few old issues of Book Rapper for a client. When I say old, they were done 3-4 years ago. Seems like forever! Basically, I was converting the read rap or the pdf into
Crowds I was flicking through some magazines at the local library today and came across National Geographic. Usually, I only see this visually beautiful magazine at the dentist when they’re a few years old. Anyway, in flicking through a recent issue (February 2014), I came across a very interesting article
Recently I surveyed my customers using Survey Monkey to find out what the major issues in their businesses are. Here’s the top 10 things I learnt from their responses. 1: Time The biggest frustration for most business owners revolves around time. Half of the people that responded to our survey
Red Dog Change can be a funny thing. I was watching the Australian movie Red Dog the other night when it was on the telly. It’s based on a true story of a dog that wanders around the Pilbara region of Western Australia. The dog is a friend to everyone