Sticky Change Example 7: The Power of Checklists
Here’s the 7th example in the Sticky Change series. Derived from: Chip and Dan Heath, Switch : How to Change Things When Change is Hard In RAP10 we talked about building habits. And we explored pre-thinking our actions to ensure we covered all the necessary things we had to do. Atul Gawande uses checklists to […]
Sticky Change Example 6: Chunking and Juggling
The sixth instalment in our real world examples of changing behaviour… Derived from: Chip and Dan Heath, Switch : How to Change Things When Change is Hard Want to learn how to juggle three balls? The key is to start with one ball. In this video, juggling superstar Jason Garfield shows you how by chunking […]
Sticky Change Example 5: Make Safety Interesting
Another instalment in our real world examples of changing behaviour… Derived from: Chip and Dan Heath, Switch : How to Change Things When Change is Hard Are you a regular flyer on commercial airlines? How many times do you listen to the safety announcements? Most people don’t because they’re boring. Yet over 400,000 people have […]
Sticky Change Example 4: Michael Jordan and Failure
Another instalment in our real world examples of changing behaviour. Derived from: Chip and Dan Heath, Switch : How to Change Things When Change is Hard In RAP8 we talked about ‘Grow your people’ and about expecting failure. In this Nike ad, basketball legend Michael Jordan talks about his relationship with failing.
Sticky Change Example 3: Lose Weight Through Visual Trickery
Another instalment in our real world examples of changing behaviour. Derived from: Chip and Dan Heath, Switch : How to Change Things When Change is Hard In RAP9 we explored tweaking your environment as a means to changing your behaviour. One suggestion was to make it smaller. And, in this video Obesity expert Dr. David […]
Sticky Change Example 2: Are You An Entrepreneur?
Having just released the latest Book Rapper issue Sticky Change: Make Change Happen Quickly Smoothly Easily, here’s a series of real world examples of changing behaviour. Derived from: Chip and Dan Heath, Switch : How to Change Things When Change is Hard In RAP8 we talked about ‘Grow your people’. If shrinking the task makes […]
Sticky Change Examples 1: Stairs Versus Escalator
How do you encourage people to take the stairs and gain some exercise when they would rather take the escalator? You could try talking to them and telling them all of the rational and logical arguments for why they need to exercise and more their bodies more. But that’s not likely to work – climbing […]