What Would Jarvis Do? Part 1
Derived from Jeff Jarvis; What Would Google Do? PROFIT : Having modelled Google’s success, Jeff Jarvis speculates on how other industries could move forward. Here’s a selection of Jarvis’ speculations for you to consider… Newspapers If Google ran newspapers, they’d immediately get rid of the paper. Turn off the presses – we’re digital now! They’d […]
Google’s Eight Useful Viewpoints
Derived from Jeff Jarvis; What Would Google Do? PROFIT : We all need our rules of thumb, our reference markers and personal viewpoints to succeed in life. Google has their’s and they may just help you break through or fine-tune your business. Here’s eight samples for you to consider… 1 Truth Will Surface In the […]
Googles Six Prized Values
Derived from Jeff Jarvis; What Would Google Do? PROFIT : What’s important to you? What rules are you playing by? What values do you hold dear? With the arrival of the internet, some of our old values no longer support us. Here’s six things Google values for you to consider… Listen Google often avoids making […]
The 3 Ingredients of a Digital Organization
Derived from Jeff Jarvis; What Would Google Do? PROFIT : The way things are organized has changed. Our societies and institutions used to be held together by physical things like roads and bridges. Now, electronic connections are key. Here’s three ways to architecture your organization… Will You Link With Me? Hyperlinks make the internet work. […]
Five Essential Elements of Your Business Design
Derived from Jeff Jarvis; What Would Google Do? PROFIT : When the economics of anything changes, the most profitable way forward changes too. How you design your business to take advantage of the new economic landscape is crucial. Here’s five factors for you to consider… 1 Stuff It! Stuff is stale. It’s inconvenient, expensive and […]
Five Elements of the New Economic Landscape
Derived From Jeff Jarvis; What Would Google Do? PROFIT : Like a big storm that has washed away the topsoil, the internet has redesigned the economic landscape. What was previously profitable may no longer be. Reconsider your situation. Here’s five new economic contexts to work within… 1 Think SMALL Previously, you had to be big […]
The Google Map
Derived from Jeff Jarvis; What Would Google Do? PROFIT : Jeff Jarvis offers a wide range of ideas in his book. To organize them in a simple way for you to act on them we’ve created the BR Google Map – a five layered model for Googlizing your organization. Economy Every business operates within a […]
Book Rapper Review : What Would Google Do?
The Book Jeff Jarvis; What Would Google Do?; Collins Business, HarperCollins; New York; 2009. Précis This book has two distinct parts… Firstly, ‘What is Google doing?’ Google is one of the most profitable companies on the planet. It’s a great case study for defining how business could and should be thinking and acting in our […]
How to Survive, Thrive and Jive in the Digital Economy
The Book Jeff Jarvis, What Would Google Do? Speed RAP A number of traditional industries are struggling to survive the digital economy – newspapers, real estate agents, advertisers, PR, department stores… Google is one of the most profitable businesses on the planet. They’re not only thriving, they’re jiving! Jeff Jarvis uses Google and friends as […]
Google Think: How to Survive, Thrive and Jive in the Digital Economy
Google Think: How to Survive, Thrive and Jive in the Digital EconomyThe Latest Book Rapper issue ‘Google Think’ is now available at our website: www.BookRapper.com The BookJeff Jarvis, What Would Google Do? Speed RAP A number of traditional industries are struggling to survive the digital economy – newspapers, real estate agents, advertisers, PR, department stores…Google […]