Derived From James Surowiecki, Wisdom of Crowds PROFIT : The Wisdom of Crowds is not simply about getting any group of bodies together. Whilst it

Read More »

Derived From James Surowiecki, Wisdom of Crowds PROFIT : Are you good at making decisions? Be careful, that’s a trick question… Even if you’re really,

Read More »

The Book James Surowiecki, The Wisdom of Crowds, Anchor Books, New York, 2005, ISBN: 0-385-72170-6, 284 pages. Précis The lone ranger expert who tinkers alone

Read More »

The Book James Surowiecki, The Wisdom of Crowds, Anchor Books, New York, 2005 Speed RAP The world has gone collective! Making good decisions has always

Read More »

Derived from both… Adam L Penenberg, Viral Loop Book Website: www.viralloop.com Author’s Website: www.penenberg.com Andy Sernovitz, Word of Mouth Marketing Book Website: www.WordOfMouthBook.com Author’s Website:

Read More »

You’ve read the tweets in  our previous blog post now see the movie… Adam Penenberg’s Viral Loops and Andy Sernovitz’s Word of Mouth Marketing Tweets

Read More »

Here’s the second 13 tweets of our Book Summary… N 6N Six T’s of #WOM Marketing: Triggers = why Talkers = who Topics = what

Read More »

Here’s the first 13 tweets of our Book Summary… A 6A Smart Growth: How to Multiply Your Customers, Derived from: Adam L @Penenberg, #ViralLoop AND

Read More »

Derived from… Andy Sernovitz, Word of Mouth Marketing PROFIT : It’s time to stop talking and start thinking so we and others can more effectively

Read More »

The second four Properties of Information, continued from previous post. 5 Circulation Send a letter. One for each person, physically copied and sent. Send electronic

Read More »