Book Rapper Review: Viral Loops
The Book Adam L Penenberg, Viral Loop: The Power of Pass-It-On, Hodder and Stoughton, London, 2009. Précis Business growth doesn’t need to be linear anymore. Instead, it can be exponential. If you want to multiply the value and quantity of your customer base in a very short period of time create viral loops, networks and […]
Smart Growth: How to Multiply Your Customers
The Books Derived from both… Adam L Penenberg, Viral Loop Book Website: www.viralloop.com Author’s Website: www.penenberg.com Andy Sernovitz, Word of Mouth Marketing Book Website: www.WordOfMouthBook.com Author’s Website: http://GasPedal.com Author’s Website 2: www.DamnIWish.com Speed RAP The key to multiplying your customers is to enable them to spread your word further, faster and freely. You can create […]
‘Purple You’ and Linchpin Superlinks
Purple You : Your New Career Derived from… Seth Godin, Linchpin: Are You Indispensable 1 Speed RAP http://www.bookrapper.com/2010/04/purple-you-your-new-career.html 2 BR Review : Linchpin http://www.bookrapper.com/2010/04/book-rapper-review-linchpin.html 3 The New World of Work http://www.bookrapper.com/2010/04/new-world-of-work.html 4 How Work Has Changed http://www.bookrapper.com/2010/04/how-work-has-changed.html 5 Education and Consumerism are Scams http://www.bookrapper.com/2010/04/education-and-consumerism-are-scams.html 6 Are You a Cog or a Linchpin http://www.bookrapper.com/2010/04/are-you-cog-or-linchpin.html 7 Are […]
Your New Career Audit: Are You a Linchpin?
What do you need to make your career remarkable? To find out if you’re a replaceable cog or an indispensable linchpin, rate yourself with these nine questions. Colour in the circle of the response that best fits your career. ? Are you resisting, avoiding and chickening out? Or, are you shipping product, producing results and […]
The ‘Purple You’ Twit Rapper Movie
You’ve read the tweets in our previous blog post now see the movie… The Linchpin Tweets Summary as a Movie. Derived from… Seth Godin, Linchpin: Are You Indispensable Previously Seth Godin’s Linchpin in 26 Tweets Twit Rapper – Purple You and Linchpin Tweets Movie Get the full Book Rapper issue: Purple You
Book #5: Seth Godin’s Linchpin in 26 Tweets
A book in 26 Tweets… Here’s our summary of Seth Godin’s Linchpin. Derived from… Seth Godin, Linchpin: Are You Indispensable Previously How to Be Purple You Linchpin in 26 Tweets _____________________________________ 5A The Book : Purple You is derived from: Seth Godin, #Linchpin: Are You Indispensable? 5B Big Idea : Industrial Age: standard workers for […]
How to Become Purple You!
How to Become Purple You! Derived from… Seth Godin, Linchpin: Are You Indispensable PreviouslyRedesigning Work and Organizations for the Digital Age (4) Actions : Be Purple You! PROFIT : Enough talk. Unless your genius is saying the right thing that makes the difference. It’s time for action. It’s time to take the steps to create […]
Redesigning Work and Organizations for the Digital Age (4)
Redesigning Work and Organizations for the Digital Age (4) Derived from… Seth Godin, Linchpin: Are You Indispensable PreviouslyRedesigning Work and Organizations for the Digital Age (3) Conversation Traditional big-media technologies like TV, newspapers, advertising and PR promoted one-way conversations.The internet and digital technologies have replaced this with two-way conversations.This is a significant shift that requires […]
Redesigning Work and Organizations for the Digital Age (3)
Redesigning Work and Organizations for the Digital Age (3) Derived from… Seth Godin, Linchpin: Are You Indispensable PreviouslyRedesigning Work and Organizations for the Digital Age (2) Leisure The work modes of the Industrial Age reflected the machinery of the time.We did standardized jobs in fixed locations and set blocks of time to produce standardized products […]
Redesigning Work and Organizations for the Digital Age (2)
Redesigning Work and Organizations for the Digital Age (2) Derived from… Seth Godin, Linchpin: Are You Indispensable PreviouslyRedesigning Work and Organizations for the Digital Age (1) Connection Traditional organizations were composed of various elements.Marketing sat over there, sales was here, production down there and management upstairs.No more.The internet and digital technologies dissolves the boundaries between […]