The Three Things Every Business Needs to Build
Business Model Consistency If you were to sit in a busy cafe in a major city anywhere around the world, you could marvel for hours at the variety of people that pass you by. One can easily assume – and you would be right – that no two individuals are the same. But there is […]
How to Create Your BIG Idea – Slideshow
The key to attracting your ideal clients more easily is to be known for a BIG idea. An idea your clients use to produce results in their lives/business. Here’s the slides plus the audio recording from our recent webinar where you’ll learn: • Which of the Four Big Ideas is best suited to you • […]
My Theme for 2012
In an earlier blog post we talked about the principles of planning your year around a theme. Let me share some of the nuances of theme planning by telling you about my theme for 2012. My Theme for the Year is… A drum roll please… My theme for 2012 is ‘Retirement’. No, I’m not turning […]
Your Core Theme for 2012
At the end of each year I review what happened. This is crucial if you want to learn from your past – mistakes and successes. And I spoke about reviewing your year in three steps here. Part of that review is to consider the opportunities that you may explore in the future – in particular, […]
Top Ten Best Books for 2011
Here’s my list of the Top Ten Most Influential Books that I’ve read during 2011. 1 Obliquity John Kay, Obliquity: Why Our Goals Are Best Achieved Indirectly, Profile Books, London, 2010. This book validated that how I get things done is okay and probably intuitively the right way for me to get things done. […]
Make Money From Niches
The Book Chris Anderson, The Long Tail: How Endless Choice is Creating Unlimited Demand, Random House, London, 2006. Speed RAP Thanks to the Internet we’re moving from an ‘OR’ to an ‘AND’ era; a culture of Compact Head and Long Tail, institutions and individuals, professionals and amateurs, mass market and niches. Mass culture won’t fall; […]
How to Attract Your Ideal Clients – Slideshow
Do you have enough clients? Are they your ideal clients? And, how hard are you working to have them work with you? In this webinar we explore how you can stand out from the crowd and stop being just another service provider competing on price and constantly chasing clients. We present a big idea that […]
1 John Kay: Obliquity
Our tenth post in a series counting down the 10 most influential books I’ve read this year – 2011. Our Number One Most Influential Book for 2011 is… drum roll please… John Kay, Obliquity: Why Our Goals Are Best Achieved Indirectly, Profile Books, London, 2010. Buy Obliquity on Amazon The Dominant World I’m left-handed at […]
How to Review Your Year in Three Steps
The end of 2011 is almost upon us. So, how was your year? Here’s a three-part framework for reviewing your year. The way I like to do this is to grab a sheet of paper or open a text document on your computer. Then create 3 equal columns on your page. 1 Accomplishments The first […]
Christmas as an Idea
Today, for many people around the world is a day of celebration. Depending on your faith you may or may not be celebrating Christmas. Or, in old English terms ‘Christ’s Mass’. Regardless of your interest in Christmas as a religious event, it makes a great case study on how to package your idea. Let’s consider […]