How the Internet is Shaping Your Organisation
The Book: Ori Brafman & Rod A. Beckstrom; The Starfish and the Spider; The Unstoppable Power of Leaderless Organizations, Portfolio (Penguin), London, 2006. Our Context During the Cold War, the Americans and the Russians were engaged in an escalating battle of espionage and defence. It was thought impossible that a plane could get anywhere near […]
Tim Ferris – The Four Hour Work Week
The Four Hour JOLT! Business/Self development books bring to mind sheep in wolfs clothing; they’re a better fit with ‘auto-biography’ than the ‘fix it’ genre. What they represent is life experience pulled together, bowerbird style, into a personal ethic, philosophy, research paper, manual, etc. The unifying theme is: ‘buy my book/ebook; CD/DVD; workshop/seminar, and, I’ll […]
Are Books and Websites Merging?
Google have made a bucket-load of money from targeted ads. And, a really, really, really big bucket at that. By matching your search requests with related advertising they’ve made billions – one click at a time. Now, Amazon wants to walk down a similar path. Fast Company has reported that Amazon has filed a number […]
The ‘Free’ Debate
One of the fun questions that is often asked at dinner parties and in light-hearted interviews is “Who would you most like to have dinner with?” The question conjures up the image of a bunch of important people sitting around the table and chewing the fat over a lively debate of world-changing ideas. The internet […]
Brand Worship: Defining Your Cause
If you’re not out to cause anything then you might as well go back to bed! What’s the point of your brand? What’s the reason it exists? What’s the spirit behind it? What stand are you taking? In our RAP, Brand Worship, we propose a branding plan for building a cult-like brand. It’s derived from […]
Brand Worship: The Culting Edge
We all crave ‘meaning’ and ‘belonging’. Cult-like brands have become the new religion because they provide these two basic human needs. In our RAP, Brand Worship, we propose a branding plan for building a cult-like brand. It’s derived from Douglas Adam’s The Culting of Brands. Here’s RAP 1, The Culting Edge highlighting: The Cult Paradox […]
We Blog – How will you manage your blog and your life?
Here’s our seventh slideshow RAP of We Blog: How to Create Your Own Media Channel. It’s derived from Michael A Bank’s Blogging Heroes. This RAP looks at “Blog Life”: How will you manage your blog and your life? Here’s an octopus’ dozen of clues to manage your blog and your life. Full Time Blogging Blog […]
My Blogging Heroes
The “We Blog” Issue of Book Rapper was derived from Michael A Banks’ book Blogging Heroes. In his book Banks interviewed 30 of the most influential bloggers on the web. The Book Rapper version compiled these into a series of RAPs, many of which we’ve offered as slideshows and featured in this blog. See them […]
We Blog – What are you going to blog about?
Here’s our sixth slideshow RAP of We Blog: How to Create Your Own Media Channel. It’s derived from Michael A Bank’s Blogging Heroes. This RAP looks at “Blog About”: What should you blog about? The answer: Whatever. There’s a global readership out there and a virtual market for every topic. Just get started! Here’s a […]
Apple iPhone Apps and the Future of Gaming
As we sing Happy One Billionth Download to the Apple iPhone Apps store, up pops a new spin on the future of gaming. Rob Murray, head of Melbourne game developer Firemint has just hit the big time. Their game ‘Flight Control’ has just become the top-ranked iPhone application in the world. Flight control lets you […]