Lunch with Seth Godin
Recently I had lunch with Seth Godin courtesy of my good friend Bill Jennings. I’d like to say it was just me and Seth and… It was in a room with 300 others at a Business Chicks event in Melbourne. As usual for me watching a live presentation I’m always tracking both ‘how’ they do […]
How to Become Purple You!
How to Become Purple You! Derived from… Seth Godin, Linchpin: Are You Indispensable PreviouslyRedesigning Work and Organizations for the Digital Age (4) Actions : Be Purple You! PROFIT : Enough talk. Unless your genius is saying the right thing that makes the difference. It’s time for action. It’s time to take the steps to create […]
Redesigning Work and Organizations for the Digital Age (4)
Redesigning Work and Organizations for the Digital Age (4) Derived from… Seth Godin, Linchpin: Are You Indispensable PreviouslyRedesigning Work and Organizations for the Digital Age (3) Conversation Traditional big-media technologies like TV, newspapers, advertising and PR promoted one-way conversations.The internet and digital technologies have replaced this with two-way conversations.This is a significant shift that requires […]
Redesigning Work and Organizations for the Digital Age (3)
Redesigning Work and Organizations for the Digital Age (3) Derived from… Seth Godin, Linchpin: Are You Indispensable PreviouslyRedesigning Work and Organizations for the Digital Age (2) Leisure The work modes of the Industrial Age reflected the machinery of the time.We did standardized jobs in fixed locations and set blocks of time to produce standardized products […]
Redesigning Work and Organizations for the Digital Age (2)
Redesigning Work and Organizations for the Digital Age (2) Derived from… Seth Godin, Linchpin: Are You Indispensable PreviouslyRedesigning Work and Organizations for the Digital Age (1) Connection Traditional organizations were composed of various elements.Marketing sat over there, sales was here, production down there and management upstairs.No more.The internet and digital technologies dissolves the boundaries between […]
Redesigning Work and Organizations for the Digital Age
Redesigning Work and Organizations for the Digital Age Derived from… Seth Godin, Linchpin: Are You Indispensable PreviouslyRelated Reading to Seth Godin’s Linchpin BR Context : Business and Work Map Lets draw some loose threads together…Linchpin is another piece in the puzzle that we’ve been tracking at Book Rapper through most of our issues.It revolves around […]
Related Reading to Seth Godin’s Linchpin
Related Reading to Seth Godin’s Linchpin Derived from… Seth Godin, Linchpin: Are You Indispensable PreviouslyWhat’s the opposite of Resistance? Companion Pieces If you want to expand your reading further, here’s four other Book Rapper issues that discuss the changing nature of work… The Four Hour JOLT! New rules for living and working.Includes practical strategies for […]
What’s the opposite of Resistance?
What’s the opposite of Resistance?Derived from… Seth Godin, Linchpin: Are You Indispensable PreviouslyHow to Overcome Your Natural Resistance To Resist or ShipShipping is the opposite of resisting. The reason we start anything is to finish it.And, the only way to create a masterpiece is to finish.It’s not a guarantee to master-piecedom and it is essential. […]
How to Overcome your Natural Resistance
How to Overcome your Natural Resistance Derived from… Seth Godin, Linchpin: Are You Indispensable PreviouslyHow Gifting is Similar and Different to Freemium RAP8 : Your Resistance PROFIT : Faced with a new challenge, it’s likely you’re going to come face to face with your lizard brain. It’s going to jump to attention and try to […]
Free, Gifting and Freemium – what’s best for your business?
How Gifting is Similar and Different to Freemium Derived from… Seth Godin, Linchpin: Are You Indispensable Previously Building Your Tribe Through Your Art RAP 7: Your Tribe (3) Freemium and Gifts There is a parallel to the ‘Freemium’ business model here. A ‘Freemium’ model suggests you give away a basic version of your product or […]