Are Books and Websites Merging?
Google have made a bucket-load of money from targeted ads. And, a really, really, really big bucket at that. By matching your search requests with related advertising they’ve made billions – one click at a time. Now, Amazon wants to walk down a similar path. Fast Company has reported that Amazon has filed a number […]
Apple iPhone Apps and the Future of Gaming
As we sing Happy One Billionth Download to the Apple iPhone Apps store, up pops a new spin on the future of gaming. Rob Murray, head of Melbourne game developer Firemint has just hit the big time. Their game ‘Flight Control’ has just become the top-ranked iPhone application in the world. Flight control lets you […]
Why your personal brand is everything
In an age of change, the one thing that remains solid is your reputation. Well, if your reputation is solid… If it’s not you’re in deep trouble… Gary Vaynerchuk is one of the Social Media A-listers.He’s a star. An offbeat, in your face and absolutely authentic star.He’s his own man and that’s what I love.His […]
The Financial Berlin Wall Comes Down!
Book Rapper has been following closely the Global Financial Meltdown. I still haven’t found a definitive book on this to RAP and today’s events explain why… It’s all still unfolding. G20 SUMMIT At the G20 summit, world leaders have announced a financial plan that’s the equivalent of the Berlin Wall being dismantled. Their plan signals […]
Gandhi and the Starfish
I watched one of my favourite movies last night… the 1982 spectacular ‘Gandhi‘. Yep, it’s now 26 years old and given it won 8 Academy Awards it might be worth a look simply because it’s a good movie. It’s presented in pseudo documentary style and I presume, given it’s a Richard Attenborough movie, that’s it’s […]
Blog Mission
Welcome to the first post of the Book Rapper blog. Book Rapper’s RAPs are like book summaries on steroids. We track the hot trends through books, dig out the key ideas and present them visually with do-able actions for you to implement. This blog is a discussion about the hot books and the hot trends, […]