Smiley Face

Previously we talked about the fifth type of manifestos – a visual manifesto. And, there are several different styles of visual manifesto. For instance: a

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Lori Deschene - Tiny Buddha

Lori Deschene, Tiny Buddha: Simple Wisdom for Life’s Hard Questions How to Write a Book from Twitter Lori Deschene is a master of Twitter engagement

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Australian Flag

Previously, I wrote about four manifesto styles. And, like the forgotten fifth member of The Beatles, I think there’s a fifth manifesto style that I’ve

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Geoff McDonald - Word for the Year - Us

One of my strengths and weaknesses is my ability to create ideas at the drop of a hat. And, even without any hats dropping. I’m

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Mike Allen, CFOD

Our Guest: Mike Allen Mike Allen is the Managing Partner of the Centre For Organisation Development (CFOD) based in Melbourne. CFOD provide leadership, team and

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Paint the Town Green

Ideas Marketing Case Study Yesterday I posted about Ideas Marketing and the eight elements that bring your ideas to life. Today, I want to share

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The Eight Elements of Ideas Marketing

Ideas Marketing is a unique approach to designing, building and selling your ideas. Here are the eight core elements of Ideas Marketing… 1 Manifesto All

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Experience Design - just like dominoes

A night NOT to remember Previously I wrote about Seven Steps to Create Sensational Experiences. And, it forced me to reflect on a recent night

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Simple Stories, Great Coffee

Stories I’ve fallen in love with two things lately… If you’ve been reading this blog you might have noticed I have a ‘thing’ for stories

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How to Create Sensational Experiences

In 1998, Joseph Pine and James Gilmore coined the term ‘the experience economy’ to describe the next economic evolution after the agrarian, industrial and service

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