Roger Simpson: Build Your Marketing System
Roger Simpson Roger Simpson is Australia’s #1 Authority on Customer ROI in the retail industry. He’s an expert on staff coaching, customer service and selling skills. His business is called The Retail Solution and he’s the author of the book of the same name: The Retail Solution. Roger has built a very successful business employing […]
Are You Setting Yourself Up for Failure?
As I write this I’m sitting in a cafe at Federation Square in Melbourne. To get here I’ve just strolled along Southbank by the Yarra River on a bright sunny day. I was looking for ‘the’ place to sit and write for an hour or two until my next meeting. I was particularly interested in […]
Create Winning Habits
Success can be an elusive thing. And, there’s been a lot written about what you need to do to achieve it. Regardless of whom you listen to about what it takes to be successful there is one underlying feature and consistent factor: you need to repeat your actions over time. And, one of the keys […]
Why You Shouldn’t Podcast
The great thing about the web is that the publishing tools are freely available and everyone can have their opinion about what ever comes to mind. And, as soon as you start to explore any topic you’ll find people who believe you should and those who believe you shouldn’t. Some believe in climate change (I […]
Five Books To Learn From
Given, I’m known as the Book Rapper it’s probably not a surprise that I love to read books. And, lately, I’ve been devouring them as if they’re going out of supply. I’m sure that’s not happen, in fact, there is very strong evidence that suggests the opposite is happening. The flood of books is growing […]
Remote: Office Not Required – Book Review
Jason Fried and David Heinemeier Hansson, Remote, Vermillion, London, 2013. Previously we reviewed their earlier book Rework. This one is equally brilliant, easy to read and super useful. It’s an Important Trend For the past 500 years workers have been employed and paid based on showing up at the workplace and doing their work. It […]
Content Marketing: The New Way to Sell
Are your sales floundering? It might be that you’re selling in a way that no longer works. In this podcast episode we talk about the new way to sell using Content Marketing and Social Media.. It’s a recent interview with Stuart Harris on his Online Effectiveness show. For me, it was the first time I’d […]
How to Be the Apple of Your Industry
In this Book Rapper episode we discuss an important business book. Today we’re talking about Apple, and how to be the Apple of your industry. This is episode 034 of the Ideas Architect Podcast. Our Topic: Apple Design Our episode today is derived from the fabulous book Design Like Apple by John Edson. John is […]
Jason Fox: Design Your Motivation Strategy
Jason Fox is the author of The Game Changer and an expert on motivation strategy and design. This is episode 033 of the Ideas Architect Podcast. Our Topic: Jason Fox Dr Jason Fox is a speaker, author and consultant on motivation and design. He has a PhD based on learning how to motivate people to […]
Create More Time by Slowing Down
Create More Time Previously, I shared the results of a customer survey that we completed. It suggested that the lack of time was one of the biggest challenges for business owners. Perhaps no surprise there… I was fortunate to attend a weekend retreat a few days ago. It was called The Mindful Life Program and […]