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Ideas Architect Podcast

1000 Blog Posts – Podcast

1000 blog posts – today! It’s official. Today – this very blog post – I have now written and published 1000 blog posts on this website. Three cheers for me! Yes, That’s a bit self-indulgent and I’m proud of this result – that’s a lot of writing over a ten-year period. Ideas Architect Podcast In…

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Ghostbusters - What to blog about

The Two Things to Blog About

One of the most common questions I hear around content marketing is ‘What should I blog about?’ And, I think there are two answers at either end of the spectrum. Whatever you like… The first is all about you. What do you want to write about? This is important. If you’re not writing or creating…

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Ideas Architect Podcast

The Unlimited Ideas Podcast

One of my great strengths is my ability to come up with ideas. Whilst I appear to do it with ease, there is some method to my creative genius. Coming up with new thought is crucial for innovation and content marketing. You want to create fresh content for your blog, your podcast, your social media…

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Unlimited Ideas

How to Have Unlimited Ideas

If you follow my blog you’ve probably realized I write a lot. At the moment, I’m posting every single day. And my plan is to continue that for the entire year. Yep, 365 days straight… And, when I tell people this I often hear the same reply: But what are you going to write about?…

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Yes - Persuasion by Goldstein, Martin and Cialdini

A Book of Posts

This is the sixth and final article in a series of How to Turn Your Blog Posts into Books. Here’s the first article that introduced the idea. Here’s the second article on simply sticking a title and a cover on your posts. Here’s the third article on choosing blog categories. Here’s the fourth article on…

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Microphone - Podcast

Turn Your Blog Posts into Podcasts

This is the fifth article in a series of How to Turn Your Blog Posts into Books. Here’s the first article that introduced the idea. Here’s the second article on simply sticking a title and a cover on your posts. Here’s the third article on using your blog categories. And, here’s the fourth on creating…

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Story Arcs example: The Blacklist

Story Arcs – Keep Your Readers Reading

This is the fourth article in a series of how to Turn Your Blog Posts into Books. Here’s the first article. Here’s the second. Here’s the third. What is a Story Arc? Typically when a visitor comes a clicking to your website and your blog they’re looking for a single thing. Your challenge as a…

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Ideas Marketing Book Map

How to Create Your Blog Categories

This is the third article in a series of how to Turn Your Blog Posts into Books. Here’s the first article. And, here’s the second. Blog Categories When you write a series of blog posts they will appear as a series of pages on your website. The point of creating categories is to give your…

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Reading Books - My Passion!

Turn Your Blog Posts into Books

My Milestone I’ve had an interesting response to my earlier blog post where I shared my milestone of having written and published 650 blog posts. This post is #658. One of the comments that surprised me most was by a colleague who didn’t know one other person who had even published 100 posts let along…

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