Another instalment in our real world examples of changing behaviour.
Derived from: Chip and Dan Heath, Switch : How to Change Things When Change is Hard
In RAP8 we talked about ‘Grow your people’ and about expecting failure.
In this Nike ad, basketball legend Michael Jordan talks about his relationship with failing.
My Dad died a couple of years ago after living with dementia. He went from someone…
We often expect our experience to predict what will happen. But, what if it doesn’t?…
We often think experience accumulates into value automatically. But Rambo shows it doesn't work that…
When two people are standing side-by-side watching the same event, is our experience the same?…
Most people think experience is all about having seen something before. But what if it’s…
Sometimes we see problems through the lens of age or skill, when the real issue…