Categories: Ideas

Sticky Change Example 4: Michael Jordan and Failure

Another instalment in our real world examples of changing behaviour.

Derived from: Chip and Dan Heath, Switch : How to Change Things When Change is Hard

In RAP8 we talked about ‘Grow your people’ and about expecting failure.
In this Nike ad, basketball legend Michael Jordan talks about his relationship with failing.

Geoff McDonald

Share
Published by
Geoff McDonald

Recent Posts

How to Create Your Signature System in 7 Steps

Most experts struggle to monetize their expertise — not because they lack skill, but because…

4 days ago

How to Turn Your Personal Manifesto Into a Six Figure Business

What if your personal manifesto could become a six- or even seven-figure business? Stephen Covey…

1 week ago

How Stephen Covey Built a $280M Empire from his Manifesto

What began as one man’s personal manifesto went on to sell 25 million copies and…

2 weeks ago

The Real Reasons 45+ Leaders Are Abandoning Corporate Life

Are you a 45+ leader thinking of abandoning corporate life? You’re not alone. An Australian study…

3 weeks ago

Midlife Entrepreneur: Why It’s the Perfect Time to Start

MIT research just proved that entrepreneurs at 50 succeed at twice the rate of those…

1 month ago

From Corporate Insider to Industry Icon in 3 Steps

If you want to move from corporate insider to industry icon, then you need to…

1 month ago