Following on from our earlier post on the Three Keys to Turning Your Postcard into a Keepsake, here’s a case study to demonstrate.
Fridge Test: Would you put this image on your fridge? I would. It’s a gorgeous photo of sunflowers. Plus it has a simple message that is not trying to sell you something.
Next Step: This is a great example of a next step. It only invites you to do one thing – visit the Optimism Zone Facebook page. It’s simple, specific and direct. And, best of all, it gives you a concise why as to why you might take this action.
Translation Text: This is Helen’s Manifesto. It provides context and meaning to the image and the call to action.
Website: OptimismZone.com
Here's a brutal truth about knowledge monetization: 95% of experts with incredible knowledge make less…
How do you monetize your expertise and turn decades of experience into a legacy and…
Still waiting for the perfect time to start? That moment isn’t coming. If you’re ready…
You’ve been lied to. There’s a lie that’s everywhere — in your planner, your inbox, your…
If you’ve ever said, “I just need more time”, you’re not alone. Most of us…
Productivity advice usually tells you what to add: more systems, more habits, more tools. But…