Categories: Podcast

Gihan Perera – How to build your online influence

Welcome to Episode 009 of the Ideas Architect Podcast.

Our Topic…

In this interview, we talk with the person Forbes magazine rated as the #5 social media influencer in the area of book publishing in the world for 2012… Gihan Perera.

Gihan is also:

  • The author of ten books including Out of Office, Webinar Smarts and Fast Flat and Free.
  • Has run a monthly podcast for the past five years
  • Presented hundreds of webinars to thousands of people
  • Leads the eGurus community of speakers, trainers and consultants
  • Presents to conferences and organisations on how to be positioned as an authority

In this Podcast Episode…

Gihan talks about:

  • How he visited every website in the world
  • Why he prefers the quality of connection and influence over quantity – and what this means for your social media strategy
  • Why webinars are the ‘perfect storm’
  • The various reasons for, and different ways to, write books
  • How he was featured in Garr Reynold’s best selling book Presentation Zen – along with Seth Godin and Nancy Duarte
  • Steve Martin’s secret for success
  • The Three Rs of social media influence
  • Why you can be more influential working in a niche
  • Why referring people to experts other than yourself is good for you
  • The power of paying to learn from other experts
  • How to earn the right to be the authority in your field

Show Links…

Here’s the links to the things we mentioned in the show…

 

 

Love to hear your thoughts on this episode. Add them below.

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Geoff McDonald

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Geoff McDonald

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