James Surowiecki, Wisdom of Crowds
PROFIT : Most innovation programs only focus on one half of the problem – generating ideas. However, without the fundamental second step of having a diversity of sponsors to bring a range of ideas to life, you may be killing off your best opportunities. Here’s how to include both sides of innovation.
The starting point for innovation is the idea. And the key to generating ideas is to tap into a diverse audience to generate a diverse range of ideas.
The archenemy of diversity for generating ideas is ‘groupthink’, a term coined by psychologist Irving Janis.
Homogenous groups align more easily than diverse groups. This means they become more dependent on each other, more insulated from outside opinions and they rely on each others judgements to assess decisions.
Whilst this might be desirable for executing tasks, it’s the opposite of what you need to generate ideas.
To generate ideas:
To implement do the opposite.
Here are ten personal mission statement examples from famous youtubers. They each have millions of…
What’s the difference between vision mission and purpose? And most importantly, what’s the best way…
Do you want some inspiration for your life? Here are 15 of the best Purpose…
Purpose synonyms are other words that have a similar meaning to purpose. And this is…
Previously, I shared 11 corporate purpose statement examples. I thought they were generic - many…
Today I’m sharing 11 purpose statement examples from global companies. You’ll know the companies but…