23 Let Advocates Support You

16 years ago

Part 23 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign combined online resources with interactions with…

22 Provide Training

16 years ago

Part 22 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign provided multiple layers of training for…

21 Provide Clear Roles

16 years ago

Part 21 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign defined specific roles for supporters. One…

20 Leverage Creativity

16 years ago

Part 20 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign let supporters create things and express…

19 Enable Supporters to Interact

16 years ago

Part 19 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign let supporters organize themselves. The first…

18 Provide Portable Engagement

16 years ago

Part 18 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign provided the tools for supporters to…

17 Offer the Right Incentives

16 years ago

Part 17 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign enticed supporters with the things they…

16 Tap into the Existing

16 years ago

Part 16 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign was built on the shoulders of…

15 Go Neighbour To Neighbour

16 years ago

Part 15 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign used the phone as a crucial…

14 Mobilize Up Your Ladder

16 years ago

Part 14 of 27 Social Media Lessons From Barack Obama's Presidential Campaign Obama's Campaign created a ladder for supporters to…