How to Create Your Business Infographic

Geoff McDonald - Ideas Architect - Business Infographic

Promoting Your Business How do you best present yourself and your business? Not so long ago we relied on printed brochures – the glossier the better. Then along came the web and we all created our own websites as the be-all and end-all of promotional devices. Not so. Social media has arrived and this has […]

Design Stories

Apple - Magic Mouse

The allure of this TED talk by Yves Behar ‘Designing Objects That Tell Stories’ is that it brings together two powerful threads for me: Design is my lifelong passion Stories are my current focus This video is really a showcase of Yves Behar’s design work upto 2008 (The talk was presented February 2008). And, there […]

Two Billion Views on YouTube

Psy Gangham Style

It appears that Gangham Style has broken YouTube! Well, er at least, broken the counter on YouTube. (Source: abc.net.au) [Tweet “How Gangham style broke YouTube #howbigis2billion”] At last count, the official version of the Gangham video performed by South Korea’s Psy, had been seen by over 2.15 billion times. That’s equivalent to one-third of the […]

The Great Business Gestalt

The Great Business Gestalt What’s the Great Business Gestalt? It’s one of our big ideas from the 25 big ideas from my new book: What the #$%?! Is Going On? In this Podcast Episode This big idea is about the Great Business Gestalt. A Gestalt is a German word that means the whole cannot be […]

Why You Need Stories

Why You Need Stories - Business Story

Human beings are hard wired for stories – be it lounging around a campfire or being scared witless in a darkened cinema. Stories frame ideas, provide lessons, capture memories, create the future and connect us with our friends and family. And, in our world flooded with information and data they help us make sense of […]

Power Stories Summary

The Long Tale - Power Stories

Power Stories At Book Rapper we’ve been scouring the planet for great books. In particular, things that are essential to being successful in business. And, we think stories is one of those essential business tools. Thus we’ve created: The Long Tale, How to use stories to build your brand, market with meaning & connect with […]

The Infographic Resume

Hannah Morgan, The Infographic Resume

Website Bio, Resumes and Linked In Recently, I wrote about how to write your website bio. In it I compared website bios to a resume and suggested they were a little different. Like almost everything there is always more than one way. And, a neat new way to present yourself either as a business person […]

The Future of Roads

The Future of Roads

Do we need to keep building new roads? For the first time car ownership is now in decline. New car sales per person are now at their lowest levels for 20 years having dropped significantly since the GFC – a trend that is appearing across the world. For the Baby Boomers the car was a […]

Master Your Context

Master Your Context

In our earlier post, The Best Time to Be Born, we talked about how almost 20% of the richest people on the planet were born in a ten-year period in the US. Luck and good timing! Warren Bennis picks up this theme in his classic leadership text, On Becoming a Leader. His opening chapter is […]

The Future of Twitter

Our Topic Here’s one more of our big ideas from the 25 big ideas from my new book: What the #$%?! Is Going On? In this Podcast Episode This big idea is about the Future of Twitter. In particular, we consider the emergence of The Internet of Everything. When this article was first written way […]