Categories: Book Rapper

The Great Business Gestalt

How Web2.0 Has Merged Your Business, Your Customers And Your Competitors.

The Book

Amy Shuen; Web 2.0: A Strategy Guide

Speed RAP

The dividing line between where your business stops and starts just evaporated. You, your customers and your competitors have merged into one interconnected force.

The Big Idea

The five principles of Web 2.0 success are:

1 Users Create Value,
2 Networks Multiply Effects,
3 People Build Connections,
4 Companies Capitalize Competence and
5 New Recombines with Old.

The common denominator of these principles is: sharing. When we share we unite, we collaborate, we synchronize, we co-ordinate and we incorporate. And, we banish competition.

Your Challenge

Gestalt your business and rewrite your business plan in the context of Web 2.0.

More…

More from Book Rapper

Geoff McDonald

Share
Published by
Geoff McDonald

Recent Posts

The Invisible Transition: From Insight to Masterplan

Most experienced professionals eventually move from producing insight to designing the structure behind their work.…

1 week ago

When Energy Feels Like Clarity (But Isn’t)

A lot of experienced professionals make important decisions at exactly the wrong moment. Not when…

2 weeks ago

Why Scale Isn’t About More People

Most people think scale means more people. More clients. More reach. More visibility. More output. And for a…

3 weeks ago

Why Your Offer Is a Translation Problem (Not Pricing)

Most experienced professionals think they have an offer problem. They tweak pricing. They debate formats. And…

4 weeks ago

Why Your System Is Your IP

Most experienced professionals don’t think they have intellectual property. They think IP is something you…

1 month ago

Why Your Expertise Needs a Shape

A lot of experienced professionals know they’re valuable. They’ve solved real problems. They’ve helped real…

1 month ago