Design Advantage : The Secret to Creating Long-Term Value 2

Design Advantage : The Secret to Creating Long-Term Value 2 BR Review : The Design of Business Roger Martin, The Design of Business: Why Design Thinking is the Next Competitive Advantage; Harvard Business Press, Boston, 2009. Précis If you want short term results stick to your numbers that prove the past. If you want long […]

Design Advantage : The Secret to Creating Long-Term Value

A new Book Rapper issue…Design Advantage : The Secret to Creating Long-Term Value The Book Roger Martin, The Design of Business: Why Design Thinking is the Next Competitive Advantage; Harvard Business Press, Boston, 2009. Speed RAP The key to value creation in any organization lies in the development of knowledge. Unlocking problems, issues and mysteries […]

Hot Books For 2010

Hot Books for 2010Let’s start the new year with some hot books to look out for. I’ve got my crystal ball out to look for books that will have an impact in 2010. Firstly, a word of warning: I’ve only read the first book. I have purchased the second one. And, the rest… I’m going […]