Another instalment in our real world examples of changing behaviour…
Derived from: Chip and Dan Heath, Switch : How to Change Things When Change is Hard
Are you a regular flyer on commercial airlines?
How many times do you listen to the safety announcements?
Most people don’t because they’re boring.
Yet over 400,000 people have watched this message and they’re not even on a plane!
Presenting your message in a different way attracts fresh interest and this may make the difference in changing people’s behaviour.
Here’s an example from a steward on Southwest Airlines who raps the safety message.
How can you change the way you deliver your message to change behaviour?
I need to change my core values because they don’t reflect the Universal Human Values.…
Are you ready to empower your life and unlock your true potential? To achieve this…
Today, I’ll show you how to determine your core life values in 3 easy steps.…
I did it! I created 150 videos on my YouTube channel. And it was all…
What is the key to a meaningful life? Is it money or happiness? Or something…
What’s the easiest way to write a personal manifesto? Is it a List, Motto, Purpose,…