The allure of this TED talk by Yves Behar ‘Designing Objects That Tell Stories’ is that it brings together two powerful threads for me:
This video is really a showcase of Yves Behar’s design work upto 2008 (The talk was presented February 2008). And, there are some really interesting projects from flat pack furniture to the $100 laptop project. Whilst the title suggests he is going to talk about design and stories, in my view, he mostly doesn’t. Perhaps I missed it?
For me, there are two distinct design stories.
Firstly, the creation story – what are we creating, why are we doing it and how should it work? For instance, the backstory to the $100 laptop is a dream for computing access for every child on the planet. And, inside this story there are conditions of use that go way beyond and outside how we would use a laptop in an office.
Secondly, the user story – once an object has been created, how do we talk about it? What meaning does it have beyond its usefulness. Yves makes a beautiful point with a slide of an African woman walking with her lime green $100 laptop on her head. The significance is that African women always carry their most important things on their heads. Wonderful!
[Tweet “One of my all time favorite things is my… #designstories”]
[Tweet “What are your favorite things and why? #designstories”]
What are your favorite things? And, what the stories you have about them? For instance your laptop, your car, your handbag, your favorite piece of clothing, your furniture…
This is a great exercise because simply asking you to identify your your favorites and why starts a dialogue for exploring design in your life.
Feel free to share your thoughts in the comments below.
After more than 25 years as an organisational psychologist, Maria Di Pietro often knows something…
It takes years to become a master. But is the amount of time the crucial…
Sometimes other people can see something in us that we can't yet see ourselves. After…
Most people assume education is the transfer of knowledge. But in my On Experience conversation…
What happens when a familiar pattern makes us too certain about what we're seeing? In…
When I was studying in the US, after my friends went to bed on Friday…